PETA India launches first vegan fashion lookbook

PETA India Vegan Fashion LookBook

Komie and Meg Vora, the founders of vegan fashion brand Delikate Rayne, recently travelled to Mumbai to collaborate with PETA India on the first vegan fashion lookbook. Delikate Rayne whose designs have been embraced by the likes of Kendall Jenner and Rachel Zoe,  showcase nearly a dozen stylish outfits in the new lookbook that are all composed with eco- and animal-friendly materials that stand on their own without fur, leather, wool, or exotic skins.

Modelled by two long-time PETA India supporters, Bollywood stars Adah Sharma and Harshvardhan Rane, the looks encompass both Western styles and the vibrant ethnic clothing that India is known for. The lookbook features five different looks each for men and women: Festival Vibes, Date Night, Dinner With Friends, Club Life, and Athleisure. Numerous top brands are highlighted, including Alexander Wang, adidas, Tommy Hilfiger, Diesel, Zara, Delikate Rayne itself, and many more.

This lookbook is a fun way to show consumers how stylish vegan fashion can be“, says PETA Director Elisa Allen. “With so many innovative animal-friendly fabrics available – everything from leather made from pineapple leaves to ‘cashmere’ made from soya beans – there’s no reason to turn animals into fashion victims.

The Vora sisters are part of a growing trend of vegan fashion influencers. More and more designers are using fabrics that don’t bleed – and for good reason. As revealed by PETA – whose motto reads, in part, that “animals are not ours to wear” – cows killed for leather, snakes killed for their skin, and other animals killed for their fur are often mutilated and even skinned alive, and impatient wool industry workers have been caught throwing, beating, and stamping on sheep. For more information, please visit PETA.org.uk.

Click here to view the PETA India vegan fashion lookbook.

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One thought on “PETA India launches first vegan fashion lookbook

  1. blackcrowqueen@gmail.com'Paula Renee

    Love it. With exciting advances like “leather” made from pineapple leaves and recycled plastic bottles, parkas made with entirely plant-based vegan “spider” silk, and “wool” made from bamboo and hemp, there’s no excuse for continuing to exploit animals for fashion.

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